Cracked flooring and weathered wooden characteristic in minimal São Paulo shoe retailer

Brazilian agency MNMA has used render, wooden panelling, and limestone to finish the minimal aesthetic of this shoe store in São Paulo.

Selo Shoe Store by MNMASelo Shoe Store by MNMA

The studio overhauled a concrete construction within the Brazilian metropolis to create the retail house for native firm Selo, which specialises in handmade sneakers.

The white cement exterior and pale tones of the inside – which comprise supplies together with wooden and textured render – are designed to proceed the aesthetic of the sidewalk outdoors.

Selo Shoe Store by MNMASelo Shoe Store by MNMA

“The studio’s core technique of growing concepts from outdoors to inside and the pursuit of a fluid circulation led to the ultimate structure and the sidewalk alignment as a continuum, so to supply seamless accessibility for all,” MNMA mentioned.

A big frameless glass window and pigmented cement slates entrance the constructing.

Selo Shoe Store by MNMASelo Shoe Store by MNMA

“The selection of cement slates and frameless glass displays the urbanity, however so as to obtain some lightness it was pigmented to detach from its environment,” the studio mentioned.

Inside, some partitions are left with a tough texture marked by striations and wooden paneling, whereas others are rendered.

Egrey by MNMA StudioEgrey by MNMA Studio

MNMA Studio offers São Paulo vogue retailer a stark makeover

The renovation of the 100 square-metre store induced the prevailing flooring to crack in a number of areas. As an alternative of changing it, the MNMA selected to implement Kintsugi, a Japanese artwork approach that entails filling cracks with powdered or lacquered gold.

The crew additionally created a round skylight, which was influenced by works from American artist James Turrell, that punctures the ceiling within the atrium.

Selo Shoe Store by MNMASelo Shoe Store by MNMA

“Inside, the atrium was remodelled to ship a rounded skylight with a transparent view of the sky, not just for illumination, but additionally for a playful contact with nature, climate, the passage of time and to have some human scale perspective, reminding us that we share the identical sky,” the studio added.

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Curved benches and tables, additionally constructed from cement, furnish the inside together with an enormous cylindrical quantity erected in its centre. Most of the items are reproductions of mid-century designs.

Selo Shoe Store by MNMASelo Shoe Store by MNMA

Different options of the venture embrace a cylindrical rest room sink constructed from curved limestone – the method concerned making use of flame to the stone to offer it its rugged texture.

There may be additionally a big round mirrors and a cement staircase that additionally doubles as shelving for displaying sneakers.

Selo Shoe Store by MNMASelo Shoe Store by MNMA

MNMA was based by André Pepato and Mariana Schmidt, it additionally accomplished a minimally designed retail house for Brazilian ladies’s clothes retailer Egrey. Additionally in São Paulo is a retail house by Vão Arquitetura designed round a lush indoor backyard.

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