Lexus Commissions Authentic Manga Artworks For ES, UX And LC
Have you ever ever seen a Lexus flee a fire-breathing dragon? Don’t fear, it’s not a modern-day rendition of Recreation of Thrones, however quite an unique manga illustration, very similar to the warrior escaping from an exploding metropolis or the girl pausing on a tranquil seashore.
These had been all commissioned by Lexus in order to seize the affect of Japanese traditions and aesthetics utilizing vehicles in a comic book e book kind of manner. The three artists featured right here had been Yishan Li, Timothy Kong and Daniel Atanasov.
As for the vehicles, there’s the brand new UX compact SUV, the LC Coupe and the ES saloon, though the latter (as a household automobile) does appear a bit too misplaced in a land the place dragons roam free.
The Lexus ES illustration was drawn up by Timothy Kong, who defined: “I selected a dragon to focus on the courageous design of Lexus vehicles. In Japanese tradition dragons are proven to be extremely highly effective and proud creatures that characterize braveness and power, and to problem one is seen to be a courageous endeavour.”
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Then there’s Yishan Li, who has been revealed internationally in additional than 30 comedian books and her interpretation of the UX is impressed by the automobile’s “New Horizons” tagline. The purpose was to attract a girl “sitting on her automobile by the shore at sundown, enjoyable after finishing an enormous inventive mission.”
As for the Lexus LC Coupe with the warrior determine on its roof, it was finished by Daniel Atasanov, a Bulgarian-born artist who prefers a type of manga which focuses on sci-fi, journey and martial arts.
“This was the primary time I had been requested to attract an actual automobile inside a bit and make it appear like a part of a fictional story. The automobile itself is an autonomous being, however on the identical time has a symbiotic relationship with the person. That’s why there is no such thing as a driver behind the wheel; the automobile is clever, self-driving and dependable.”
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