Bottle Photos Credit score: Katie Levine / @katie_levine_, Kourtney Picture Credit score: Courtesy of Poosh
Kourtney Kardashian is utilizing her platform for a very good trigger.
The Maintaining Up With the Kardashians star has partnered with S’properly to create a classy different to ingesting from plastic water bottles.
In response to a 2017 research printed by The Guardian, a million plastic bottles are purchased around the globe each minute and this quantity will reportedly enhance one other 20 p.c by 2021.
To assist restrict the variety of water bottles that find yourself in landfills, the fact star is promoting a limited-edition model of S’properly’s chrome steel water bottle through her way of life model Poosh.
The 17 ouncesbottle can maintain chilly drinks up to 24 hours and scorching drinks as much as 12. It additionally incorporates a sturdy “stone-like texture for added grip” and is BPA free. The bottle prices $40, and $20 from every sale of the unique product shall be donated to Oceana, a non-profit group that works to guard the world’s oceans.
“Defending our planet is extra vital now than ever. I need to do my half to be sure that our youngsters have a stupendous world for years to come back,” Kourtney mentioned through a press launch. “All of us must take accountability for our contribution—with every plastic bottle we use and throw away, we’re including to an awesome funnel of air pollution that goes into our oceans and destroys the setting. I’ve dedicated myself to eradicating all plastic water bottles from my house. Everybody that involves my home is given a glass or S’properly bottle to make use of, which was why I used to be so excited to accomplice with them for this launch. If everybody made the swap to reusable bottles, we may begin to heal our world.”
This transfer ought to come as no shock to Kourtney’s followers. As they will recall, Kourtney labored with Environmental Working Group president Ken Cook dinner final 12 months and spoke to congressional leaders about updating beauty laws to make magnificence merchandise safer.
Watch a model new episode of Maintaining Up With the Kardashians Sunday at 9 p.m., solely on E!